Wednesday, November 20, 2019

How To Use LinkedIn To Get Hired In 60 Days

How To Use LinkedIn To Get Hired In 60 Days How To Use LinkedIn To Get Hired In 60 Days LinkedIn is the new black. 87% of recruiters use LinkedIn to check candidates. So if you’re not present on the platform, or your presence falls flat, you’re doing yourself a grave disservice. Let’s talk about how to maximize LinkedIn so you can get hired for the job you really want. There are only 3 simple steps. Get Found The right keywords are essential, and they will make or break the performance of your LinkedIn profile. First, let’s dispense with the wrong keywords â€" I call these imposter key words: dynamic, motivated, problem solver, team player, good communication skills, and more. But wait…aren’t all those words in the online ads? Yes, they are. However, not a blessed 1 of these imposter key words has anything to do with what the recruiter is going to type in when she’s searching for someone like you. Use this litmus test to separate the real key words from the imposters. Look at an ad, read it, go over it, and ask yourself what would the employer be paying me to do every 2 weeks? For example, an ad for a sales manager will say, “Manage high-performance sales team, Generate leads with consistency and determination, drive revenue from new and existing accounts, and Provide exceptional service to clients.” Those phrases are what they’re paying you to do. The ads will always say “high motivation” and “good communication skills,” but they’re not giving you a paycheck every 2 weeks to pay for your “good communication skills.” What they’re paying you for is your expertise, which in this case, would be Sales Management, Lead Generation, Revenue Growth, and Client Services. Including these words will be essential to having the recruiters and decision makers find you on LinkedIn. Get Read Once you know what your real keywords are, use them throughout your LinkedIn profile, starting with the headline. Too often, candidates allow LinkedIn to fill in as a default headline your current job title and employer. Don’t do that. It’s unimaginative and boring. Transform the auto-filled job title headline into a SkyLine Headline. The SkyLine Headline is comprised of your job title (or future job title) and your expertise. Use the 120 characters LinkedIn gives you to provide the recruiter or decision maker with a glimpse of all 360 degrees of your skills. For example: “Sr Software Product Manager ? Expertise: Product Development, Introduction & Launch | Customer Engagement & Insights” Get Connected A big network is fine. The right network is better. When you’re in active job search mode, the right people to connect to are the recruiters and decision makers. What industry or industries are you interested in? Reach out to recruiters in those sectors. Where do you want to work? Build a list of your top 10 companies, and initiate connection requests with the relevant people in those organizations. There's an art and a science to this, so you can make sure that what you say is not a commoditized email in which you and all your competitors are saying the same thing. Get The Ultimate Recruiter Response Cheat Sheet so you know all the key parts that go into the message. It's short, simple, and clear. Sending this kind of direct message can skyrocket your likelihood of success from 1-2% to 40-70%. Download The Ultimate Recruiter Response Cheat Sheet today.

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